Make strategic shifts as circumstances change.
It’s possible that new tariffs—or even the threat of new tariffs—will throw the manufacturing world into disarray again. Manufacturers will once again need to adapt to changing circumstances and stay agile. A few strategic adjustments will help.
Mitigate risks where possible.
Companies should consider how they prioritize resilience as well as cost-efficiency. The cheapest solution today may not be the cheapest solution next week, so reducing reliance on single-source suppliers may ultimately be the best for your organization.
Assess emerging market opportunities.
As we’ve already discussed, countries like Vietnam, Mexico, and India saw increased investment and trade as businesses sought tariff-free alternatives from 2016 through 2024. In 2025 and beyond, consider how you can invest in new markets that reduce your costs.
Consider geopolitical risks.
Businesses should stay attuned to the geopolitical risks of global supply chains and factor trade policies into decision-making. At the very least, stay up to date on proposed trade policies, and have plans in place in case of the worst. As regulations evolve, manufacturers will need to move fast to beat the competition.
Use more effective tariff planning technology.
It’s clear that the impact of tariffs will be complex. If you don’t have one already, you’ll need a planning approach that allows you to model that complexity and understand possible outcomes. This modeling can be quite extensive: Multiple variables will need to be tested in parallel, such as tariff percentages combined with cost and FX changes. Ensure your systems can process and make sense of the modeling outcomes.
Quantify your exposure.
Your first challenge will be to accurately model exactly where and how tariffs will impact your business. The more extensive your business, the more factors you’ll need to consider, but start with your suppliers. Understand where you’re importing goods from, considering how some components or products will cross borders multiple times during production. You should also consider how tariffs will affect your suppliers’ suppliers and anticipate price increases, shortages, and/or delays.
Model impacts of tariffs and other linked variables.
Once you understand where the tariffs will hit your business, you can start to build your model. Using an enterprise-level planning system, build a tool that can calculate the overall impact of a given set of tariffs on your business when combined with other related variables such as exchange rates, inflation levels, etc. The impacts of these elements won’t be felt in isolation, so they shouldn’t be modeled in isolation either.
Specific inputs in your model should include tariffs applied to specific countries. To start, assume tariffs on Canada, Mexico, China, and the BRICS countries, as well as other countries you do business with or might consider reshoring to. Also ensure you can test specific levels of tariffs. Start by making sure you can evaluate the tariffs that have been proposed, and then give yourself the ability to dial in specific levels of tariffs that may occur in the future. We recommend a worst-case, best-case, and most realistic scenario to begin with.
From there, run these scenarios and see the impacts. What happens when a tariff wall goes up between you and your number one supplier? In the short term, you’ll want to be able to assess your options to continue sourcing. Over the long term, you’ll need to understand how to adjust your business strategy if high tariffs are the new normal.
Finally, understand your business’s projected financial and operating KPIs under a wide range of economic variable assumptions. Know the upper and lower bound limits of where you need to be and monitor performance as more information on tariff decisions is available. Make your decisions based on what you evaluate are the most likely and the most pessimistic scenarios for your business.
Use the data you gain.
Data can only take you so far. Once you have your tariff planning model, use it and refer to it consistently to inform your strategic decisions. Make sure that this data is incorporated into your monthly S&OP process to inform sales and production approaches. As you gain new data, run new scenarios quickly to assess your current outlook.
Throughout that process, keep your team informed. The strategic decisions you make will affect everyone from the finance team to the production line, and everyone will need a different level of information on how plans are shifting to do their jobs. Make a communications plan, and as plans change, keep your team in the loop.
Tariff planning isn’t just a short-term concern either. Tariffs should be top of mind as you enter long-range planning. While individual tariffs may be temporary, uncertainty will persist for the longer-term, and smart preparations today may be what keeps your company profitable tomorrow. Evaluate major capital projects with an eye towards resilience, using your planning tools whenever you can.
Smart tariff planning can help you maintain profitability.
As 2025 begins, manufacturers may feel discouraged by more potential turbulence on the horizon, but reasons for optimism persist. Consumer confidence is up, and many difficult structural challenges are in the rearview mirror. As you make your plans, keep your eyes on the headlines, but make sure to steer your company based on data and best practices. An effective tariff planning approach can keep your margins healthy and your supply chains secure even in the face of higher tariffs.
Throughout the chaos of COVID and beyond, Spaulding Ridge was a partner to numerous manufacturers as they navigated supply chain crisis after supply chain crisis. We’ve helped global enterprises figure out how to keep moving forward in the face of adversity and emerge stronger. As you consider your next moves, we’re here to help you plan.