Expert Advice from the Minnesota Vikings, Snowflake, and Spaulding Ridge
Data driven companies are 19x more likely to be profitable vs. non data driven organizations. Today’s modern sports and entertainment organizations are catching on and are increasingly investing into the development of a modern data stack and Fan 360 solutions to help drive growth.
The Minnesota Vikings are a great example of an organization that is aware of how data can help better understand its fans, improve engagement, and accelerate its growth. By leveraging Spaulding Ridge’s expertise as a top sports consulting partner and the Snowflake Data Cloud, the Vikings are building an innovative data platform and Fan 360 solution that will become the foundation for enabling their growth strategy.
In this webinar, you will:
- Hear about the innovative Fan 360 solution that is being developed at the Vikings and its intended outcomes.
- Learn why Snowflake was selected as the core of this modern solution for sports and entertainment organizations.
- Understand how Spaulding Ridge is helping the Vikings gain a 360-degree view of individual team fans to streamline communications and fuel its growth.