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This leading health care company that sells traditional and consumer-directed insurance and related services brings in $60B in annual revenue. 

Before:

Antiquated, Manual Quote Processing

The company’s voluntary insurance division sought to capture more market share in their space. They also needed the ability to cross-sell its voluntary products alongside core health insurance products. To accomplish this, they requireed a new quote automation system to replace legacy, manual processes for Sales, Underwriting and Implementation. 

Solution:

Quote Automation with Proposal Generation and e-Signatures

Spaulding Ridge recommended use of Salesforce CPQ and DocuSign CLM platforms to provide complete quote automation and integration of quoting and proposal generation. Along with this underwriting review and approval, digital signature, and generation of enrollment kits for accident plans, critical illness plans, and hospital 1.0 and 2.0 plans were other enhancement. We took a two-phase approach to establish a foundational platform and then augment with key features to enhance the quoting engine.

Phase 1 included preconfigured standard plan bundles, fully customizable product plans, automatic generation of rate tables, and proposal electronic signature.

Phase 2 covered enhancements to the company’s quoting engine. We added new products, allowing custom rate cards, enhanced proposal formatting, improved rules engine to produce quotes compliant with insurance certificates by all 50 states, and enhanced benefit summaries. 

After:

Enhanced Efficiency with Functional and Compliant Quoting Engine 

The company achieved a full-featured quoting engine, aligning quotes with company guidelines and reducing human error. The solution also allows the company to customize project plans, automatically generate rate tables, and comply with insurance certificates when generating quotes. 

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