Need for an automated SIP Solution
Given a rapid change in its product portfolio, A10 Networks faced several challenges in managing its sales operations. The company’s sales incentives plan (SIP) was difficult to administer and communicate to the sales team. Commission calculations and statements were done manually using Excel spreadsheets, which were prone to errors and delays.
The sales team lacked visibility and transparency into their commissions and performance, which affected their motivation and trust. The sales operations team also struggled to keep up with the increasing volume and complexity of data and requests from the sales team, finance team, and management.
Spaulding Ridge + Anaplan for Sales Operation optimization
To address these challenges, A10 Networks partnered with Spaulding Ridge and Anaplan. Spaulding Ridge helped A10 Networks implement a cloud-based solution to automate and streamline its commission calculations and statements, as well as provide real-time visibility and transparency to the sales team.
This solution also allowed A10 Networks to model different scenarios and outcomes for its sales incentives plan, as well as integrate with other data sources and systems.